A practical export insight for manufacturers, artisans, and brands
The Australia–India Economic Cooperation and Trade Agreement (ECTA), effective from
December 2022, has significantly strengthened trade relations between the two countries. This guide highlights key benefits, trends, and opportunities for Indian exporters looking to enter or expand in the Australian market.
Why Australia Is a Growing Export Market
Australia offers a stable economy, strong consumer demand, and increasing appreciation for
Indian-made products. Since the implementation of ECTA, India’s exports to Australia have grown
by approximately 14%, indicating strong market momentum.
Key Benefits of ECTA for Exporters
- Over 96% of Indian goods exported to Australia are tariff-free
- Tariff-free access expected to reach 100% by 2026
- Lower landed cost and higher profit margins
- Improved competitiveness against non-FTA countries
- Simplified trade framework and predictable regulations
High-Potential Product Categories
- Handloom and textile products
- Handicrafts and artisan-made goods
- Apparel and fashion accessories
- Home décor, ceramics, and wall art
- Children’s books, toys, and lifestyle products
- Eco-friendly and sustainable goods
How Exporters Can Enter the Australian Market Easily
With the right local partner, exporters can sell in Australia without setting up a local company. Through marketplace selling, local vendor networks, and direct market deals, exporters can test, grow, and scale their presence efficiently while minimizing risk.
Conclusion
ECTA has created a strong foundation for India–Australia trade growth. For Indian exporters, this is
an ideal time to expand internationally, diversify markets, and build long-term global brands. With
tariff advantages and rising demand, Australia presents a clear and promising opportunity.
Sources: Australian Department of Foreign Affairs and Trade (DFAT), Economic Times of India